There are many times you want to filter your default shop page so that it doesn't show every product you have available. This tutorial video demonstrates how to do this by adding some simple code to your functions.php file.
To increase conversion and reduce abandon carts, refine your customer’s process of going from product to cart to checkout, from four or five clicks, down to a single click. Super easy to implement and quite effective!
Once a customer has already registered on your site, there is often no need to display or collect their billing details on subsequent transactions, as they will auto-populate. In addition, if a customer is purchasing a virtual product that does not require shipping information, it can discourage a sale if they have to input too much information. This tutorial video will show you how to remove the customer billing details for virtual products which will speed up the checkout process and hopefully increase your conversion rate.